Pholk Beauty

The Buy Black Movement in June 2020 propelled many Black businesses in a way they could only imagine. As many businesses were looking for additional help managing day to day interactions and social strategy that sustain the onslaught of engagement, Idea Hub stepped in to assist Pholk Beauty. Our goals were to establish a strong social media strategy, and drive follower growth.


Social Media Strategy & Design


July 2020-December 2021


Followers: 277% increase
Impressions: 389% increase

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